TRAIT D\u2019UNION \u2013 MKTG COST & LEADS GENERATION<\/p>\n\n\n\n
What happens when marketing and sales truly start talking to each other? TRAIT D\u2019UNION \u2013 MKTG COST & LEADS GENERATION What happens when marketing and sales truly start talking to each other?At LEONORI SPA, together with Valerio Pietra, Gabriele Gabrieli, and Salvatore Satta, we developed a data integration and performance marketing project designed to meet needs of control, insight, and measurement.Discover how LEONORI SPA turned its marketing […]<\/p>\n","protected":false},"author":4,"featured_media":2494,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99],"tags":[],"customer-industry":[],"class_list":["post-2558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stories"],"_links":{"self":[{"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/posts\/2558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/comments?post=2558"}],"version-history":[{"count":3,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/posts\/2558\/revisions"}],"predecessor-version":[{"id":2561,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/posts\/2558\/revisions\/2561"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/media\/2494"}],"wp:attachment":[{"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/media?parent=2558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/categories?post=2558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/tags?post=2558"},{"taxonomy":"customer-industry","embeddable":true,"href":"https:\/\/www.orangecompany.biz\/en\/wp-json\/wp\/v2\/customer-industry?post=2558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
At LEONORI SPA<\/strong>, together with Valerio Pietra<\/strong>, Gabriele Gabrieli<\/strong>, and Salvatore Satta<\/strong>, we developed a data integration and performance marketing project designed to meet needs of control, insight, and measurement.
Discover how LEONORI SPA<\/strong> turned its marketing management into an integrated ecosystem of KPIs and advanced analytics.
You can find the full case study here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"